Advertising policy based on Recommendations on Publication Ethics Policies for Medical Journals WAME. The Russian journal of Allergology and Immunology in Paediatrics receives income from advertising or reprints, which is almost always associated with the emergence of a potential conflict of interest. Editors’ decisions do not depend on the cost of advertising or reprint printing. The functions of the editor and advertising manager in the journal are separated. Advertisers and sponsors do not have control over editor’s decisions, regardless of advertising conditions or other agreements.